Very well hung indeed

So I stumbled across a billboard over in NZ thanks to adrants tweeting it the other day. Apparently its been up there for a while, and its making huge news everywhere. I managed to catch an episode or two when it first started in London, and didnt care much for it, and I asked around and nobody here in England, the US or Aus had even heard of the show... Its safe to say, this billboard will definately atleast give the show some more notice. Congrats to the agency for a simple and hilariously genious idea.